Vargo Kitchen




About Client
The first time Mutualist started expanding visual identity works to the culinary world was with Vargo Kitchen, a stylish bistro located in Malang, East Java. We loved working with this client — with great taste and concept, it was fun to brainstorm the visuals with them.
About Project
Vargo Kitchen’s menu extends from European to Asian cuisines, focusing on delivering a delicious modern taste. Our challenge here is to bring sophisticated designs to the whole brand. This includes logo, illustrations, publications and mural. Using illustrations as our main elements, we created simple yet elegant gestures and expressions in very limited colors — black, white, and yellow, with a bit of red. As seen on these imageries, Vargo Kitchen is inspired by a rustic industrial concept and delivers a cozy space for young people to hangout over a cup of cofee or a good meal.