Kopi Yor




About Client
Kopiyor is a coffee to-go business that has more than 10 branch in Indonesia. The goal of Kopiyor itself is to be the first pioneer to combine coffee and kopyor in a single drink. Aside from innovating in variety range of coffee, they also stand out in their unique concepts.
About Project
Kopiyor worked together with Mutualist to communicate their creativity towards customer through branding concepts. Their unique selling point is Yor, which is the mascot of Kopiyor. The creation of Yor aims to reach millennial, which also indicate their lifestyle.
Realizing how important the mascot is, we design and illustrate the brand uniquely. We both believe this concept will be attractive in customer’s point of view. It was a pleasure journey with Kopiyor!