About Client
Scissorhand is a barbershop located in Serpong area. Together with Mutualist, Scissorhand reinvented its own brand face from having outlets under different names into one integrated brand. Scissorhand takes pride in being a man and celebrates it through making men look their best.
Illustration
Brand Identity
Social Media
About Project
Scissorhand’s new face can be seen through the style of the logotype and the lines of the illustrations; rough, jagged lines that represent masculinity and inspired by the old times where dressing like a gentleman. To Scissorhand, as seen on the customers, looking sharp is always in style. We toned this style down to give a touch of modernity, cleanliness, and to deliver the message that Scissorhand is the go-to barbershop for gentlemen at any age.
Design Director
Graphics
Illustrator
Photographer
Year
Andre Manggala
Gabriella Lotus Buntaro,
Muhammad Gibran
Salma Safia
Dionarta Santoso
2017
